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A shamrock for approved holiday
homes
25.06.12
THE quality insurance
'Shamrock' symbol will be provided for the first
time to approved holiday home operators in Inishowen
as part of a new vision for the sector by Fáilte
Ireland.
The tourism body also plans to contact the
representatives of the unapproved self-catering
sector around Ireland to get them on board.
A large number of Donegal’s self catering operators
recently attended the first in a series of ‘Holiday
Homes in Ireland’ workshops. The workshops also
outlined a new self-assessment categorisation scheme
whereby operators can choose to promote their
property as 'family friendly', 'walkers welcome'
etc. A number of revisions to the existing
classification scheme in line with customer demand
and a new 5 star option were also unveiled. |
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Some of the representatives who
attended a recent Fáilte Ireland self catering
seminar in Donegal. |
Fáilte Ireland’s head
of operations in Donegal, Martina Bromley, said: "If
the friendliness of the Irish is the calling card of
our tourism industry, then the self catering sector
is holding the ace and needs to play it as it
markets itself in the future.”
Fáilte Ireland says 70% of holidaymakers using
self-catering/holiday homes accommodation stay an
average of between 1-8 nights in Ireland. They tour
around extensively, having a wide reaching impact on
the wider economy.
A campaign will roll out throughout the summer
season to promote the sector and new brand. |
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